We ain't seen nothing yet

Memory Market 2026: We ain’t seen nothing yet?


The new year began just like the old year closed: with a memory market that shows no signs of slowing down.


2026, we are facing a shortage in both DRAM and NAND in unprecedented harshness. The unusual thing about it is that it’s a shortage across all memory generations – legacy and new nodes, and it not only feels as if it’s lasting longer. Analysts and industry experts agree that we won’t see signs of easing before the end of the year. So we haven’t reached the peak yet.


What can you do about it? Careful and accurate planning has never been more important. Without realistic assessments of demand, supply, and lead times, OEMs will struggle to keep their products running off the factory floor.


In times like these, a reliable partner can make all the difference. We’re here to help you make confident, future-proof sourcing decisions.


Enjoy the read and reach out with any questions you might have.


The memory market 2026


The current semiconductor super-cycle reflects the convergence of two powerful forces: structurally elevated demand driven by AI, and a supply base that is deliberately constrained by capital discipline, node transitions, and geopolitical risk management.


This combination is producing a more prolonged and less volatile upcycle than in previous boom–bust periods. In this article, Marco Mezger outlined the most important trends and what they mean for you.


Read more here.




Memory Trends 2026

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